Posts tagged search trends
UK unemployment drops… unexpectedly?
Jan 21st
Unemployment in the UK has fallen for the first time in 18 months, surprising many analysts. But these analysts clearly haven’t been looking at search trends for unemployment-related keywords.
Can search predict the future?
Dec 23rd
Today, we often search for information about upcoming major events in our lives – both good and bad – before we experience them. When facing financial difficulty or unemployment, many of us will go online at the earliest opportunity to look for help and guidance. And when we’re considering major financial decisions such as buying [...]
Google Flu Trends
Nov 13th
In this post, I’m going to try to outline a convergence between two separate trains of thoughts. It might get messy, so bear with me. Train one (think of this as the Edgware branch of the Northern Line) is search engine optimisation. One of the areas I’ve been working in a lot recently is search [...]
