1. Tips for lazy writers: the “Thought For The Day” pattern

    Posted May 9, 2013 in How-to  |  No Comments so far

    Thought For The Day is the short religious bit on Radio 4’s Today programme. Every day a different religious figure spends five minutes imparting a mini-sermon in the hope of providing listeners with some fleeting sense of spiritual enrichment.

    Like many things in life, Thought For The Day has a pattern. It goes something like this:

    1. Talk about a topical event
    2. Somehow link the topical event to religion
    3. Talk about religion
    4. Conclude by referencing the topical event once more

    Not everyone follows this pattern – Anne Atkins’ stream-of-consciousness scattergun of personal anecdotes consistently buck the trend – but by and large this is what you get when you listen to Thought For The Day. Here’s a recent-ish example from Canon Dr Alan Billings that allows us to see the pattern at work:

    1. Talk about a topical event:

    Over the weekend I looked at the new typology of social class that the BBC has just put on its website…

    This was a reference to the Great British Class Calculator which had been doing the rounds on the web at the time.

    2. Link the topical event to religion:

    For Christians, the question of social class was unavoidable from the start, because Christianity first emerged in a highly stratified society of rich and poor, powerful and powerless, slave and free…

    We could be diplomatic here and say that the segue into religious content is clearly signposted. Or we could not, and say instead that it has the subtlety of a reindeer.

    3. Talk about religion:

    Converts came from each of these groups…

    As you’d expect, this forms the bulk of the text and is usually the section where Thought For The Day contributors make their essential points. It’s also where I tend to tune out.

    4. Conclude by referencing the topical event once more:

    …a healthy society is one where people recognise that what they have in common – their need of God’s grace – is far more significant than any ordering of social class.

    Notice that it concludes with two words, “social class”, that appeared in the very first sentence – a classic top-and-tail technique that encloses the argument and gives the impression that it was actually pretty coherent and well-structured even if you did doze off for a while during the part about the Romans, Corinth and St Paul.

    Making it work for you

    It’s easy to mock this pattern, especially for those who are lazy secularists that see Thought For The Day as a loathsome combination of religiosity and getting up early in the morning. But before we rush to judgement it’s worth recognising its value for those who are also lazy writers.

    It’s a pattern that can be applied to any topic, so if you’re ever asked to write a blog post for your employer or an article for a specialist magazine, and are short on time or energy, why not try using it?

    To demonstrate its effectiveness I’ve set myself the challenge of using it to combine a recent current event, Sir Alex Ferguson’s resignation and the specialist topic of Eurozone monetary policy. I apologise for taking gross liberties with the facts in the passage below; I’m deeply ignorant about both of these subjects.

    Manchester United fans around the world were shocked to learn yesterday that Sir Alex Ferguson, the manager who has won their team countless trophies over the years, has resigned from the club. Many have voiced their concern that the glory days are over. Does Manchester United now face a crisis?

    The same question might be asked about the eurozone. Despite coming through the Greek and Cypriot crises relatively unscathed the ECB faces stormy times ahead… [imagine another 200 words about ECB monetary policy, the general theme being that Mario Draghi is the right person to sort out all the problems]

    …So as we can see there are many reasons to be optimistic. Mario Draghi may not be in the business of winning trophies, but unlike Sir Alex Ferguson we can count on him staying the course for the foreseeable future.

    It’s crude but I hope that the lazy writers among you can see how it can be used to eke out a viable article from the most crude of premises, and with a minimal amount of effort. So if no other inspiration strikes you in the hours ahead, let that be your… thought, for the day.


  2. Using money to carve up the United States

    Posted May 8, 2013 in links, visualisation  |  No Comments so far

    Fast Company has a piece about a research project which redraws the map of the United States based on the movement of paper currency.

    Dirk Brockmann, a theoretical physicist, is the person responsible for it. He thinks that state lines are arbitrary boundaries with no relation to how people actually live and move around, and that we should rethink our representations of how human societies arrange themselves across geographic space.

    In one such effort he’s taken data from a website called Where’s George which tracks the movements of dollar bills (even when you do the legal bill review), and used it to draw a new map of the US whose borders indicate the regions where money tends to circulate. The thicker a blue line, the less likely it is that paper currency will cross it.

    Brockmann's US map

    Dirk Brockmann’s US map based on the movements of dollar bills

    One thing that leaps out at me is the circular region with Chicago at its centre. This region’s boundary starts in the north-east and follows the Appalatians southwards for a bit, flattening out westwards when it meets the Kentucky-Tennessee border, then curving back up to the north as it crosses St Louis. If you used its borders to create a new state – let’s call it “Chicago State” it would eat up parts of nine existing states, including all of Michigan, all of Ohio, and the western half of Pennsylvania.

    I like this kind of analysis as it recognises the fluidity of human societies and takes advantage of information that would have been nigh on impossible to obtain a couple of decades ago. Projects like this help us learn more about the real ‘shapes’ of the countries and areas we live in.


  3. Sorry BBC, you can’t actually live on £1 of food per day

    Posted May 1, 2013 in ephemera  |  2 Comments so far

    Last week an article appeared on the BBC news site with the headline “How to eat healthily on £1 a day“.

    A cynic might say that the article set out to alleviate the guilt of wealthier people about the hardships endured by the poor, and to provide an answer to the ludicrous public debate about whether someone can actually live on £53 per week. After all, if you can eat healthily on £1 a day, what could all these people who are having their benefits cut possibly be moaning about?

    But wait! A detailed takedown of the article posted at Aethelread the Unread appears to support an alternative conclusion, namely that it is in fact a load of codswallop.

    The big problem is that the writer, Brian Milligan, is pricing his food items in a completely unrealistic way, with individual leafs of lettuce, say, coming in at 4p. Now I can remember being at school and hearing how some of my wayward colleagues were able to buy individual cigarettes for 20p as opposed to entire packets for £2, but the last I checked this sort of thing wasn’t going on in supermarkets. Surely Milligan wasn’t able to go into a shop, hand over 4p, then walk away with a lettuce leaf? Surely he actually has to spend a lot more than that to acquire a whole lettuce? This kind of erroneous calculation appears throughout the entire piece:

    A 50g can of anchovies costing 79p is factored into his budget at 16p for 10g, and the remaining 40g simply vanish. Or perhaps he feeds them to a magical cat that defecates coins to the value of the food it eats – that’s one way of explaining how he doesn’t have to account for the money he spends on food he doesn’t eat.

    All in all the amount he would really have spent works out at just under £40, nearly 8 times his original budget. I recommend you go read the entire thing, it’s a brilliant expose of a misleading and insidious piece of journamalism.